Goldfish Datasets
A unique way to add more relevance/data to your Facebook, Google, & Snapchat ad buys. Our cookie-less audience cohorts, help you achieve better KPIs by preventing you from falling victim to spray and pray media tactics.
PA HHI $200k+
Audience Stats
- Average Audience Index: 386.62 (Index: 100 is average so this target file reaches areas that are 3.86 times the average concentration of this audience in PA)
- Total Population in PA: 12,783,937 people
- Total Audience Population in PA: 224,997 people
- Avg Concentration of target Audience in PA: 1.76%
- Total Population in Geofences: 1,080,352 people
- Total Audience Population in Geofences: 73,463 people
- Geofences Max Audience Concentration Score: 24.1%
- Geofences Min Audience Concentration Score: 3.6%
- Geofences Avg. Audience Concentration Score: 6.8%
Concentration score is the percent of people that fall into this audience for a given geofence divided by the total population of the geofence.
